Online Sports Ticket Marketplace ShooWin Aims To Redefine How Sports Fans Buy Game Tickets
Online Sports Ticket Marketplace ShooWin Aims To Redefine How Sports Fans Buy Game Tickets
28 Aug 2018

Below is our recent interview with David Lane, CEO at ShooWin:

Q: David, what is ShooWin?

A: ShooWin is a patented online sports ticket marketplace that gives fans an opportunity to purchase or bid on guaranteed reservations for face value tickets to playoff and championship games long before the tickets become available from companies like StubHub or a ticket broker. features the College Football Playoff Championship, all New Year’s Six Bowls, five College Football Conference Championships, the entire NFL postseason, MLB’s divisional championships, and the World Series.

Q: How exactly does your platform work?

A: Sports fans can visit or Here’s how it works:

The fan chooses the team, the game, seating section, and the number of tickets. ShooWin collects the reservation fee, and, if the team makes the chosen game, the fan receives the tickets at face value. If the team chosen does not make the game, or is eliminated, ShooWin keeps the reservation cost.

Q: You’ve recently launched the largest sports ticket reservation marketplace ever; could you tell us something more?

A: The basis of launching this marketplace is to give every fan across every college or professional sport the opportunity to see their team in a playoff or championship game. We provide fans the opportunity to lock in a better price and do it months before the big game versus having to scramble last minute and pay whatever price is available or be forced to not go.

In addition to the twelve NCAA Division college football markets (Big 10, ACC, Big 12, SEC, PAC 12, Sugar, Rose, Cotton, Peach, Fiesta, Orange, and CFP Championship), ShooWin offers the NFL postseason, including the Super Bowl, as well as Major League Baseball’s ALCS, NLCS, and World Series. In October, reservations for the NHL and NBA postseason will be available.

Q: How would you convince the reader to start using ShooWin?

A: Seeing our favorite teams in the biggest games is an experience that lasts a lifetime. Fans don’t want to pay hundreds or thousands of dollars for tickets until they know their team is in the game. ShooWin gives sports fans these experiences without the stress of finding affordable tickets once their team makes the game.

You don’t have to buy or bid on a reservation to participate. Setting up an account is free and literally takes 10 seconds. With your account, you’ll be among the first to learn about new markets that become available.

Q: What are your plans for the future?

A: In the short-term, ShooWin will be taking advantage of its expanded IP portfolio and adding additional offerings like hotel rooms and pre-game hospitality packages. Our fans are looking for a complete experience and we are going to deliver that to them.

Imagine being able to plan a trip to the Final Four—pay a nominal fee to reserve game tickets, hotel rooms, car rentals, and airfare—all without having to fully commit until you know your team is actually going!

Long-term, our objective is to have a global presence, giving fans access to every major sport around the world.

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